Canned coffee never looked so good

September 20th, 2011By Category: Uncategorized

Nestle has a new canned coffee drink on the market, Nescafe Komi-baisen. The company launched the product on Monday at Cafe Nescafe in Harajuku with the girls from idol group Idoling!!! They were joined by popular TV program MC Hideyuki Nakayama.

Idoling!!! and Hideyuki Nakayama

Idoling!!! and Hideyuki Nakayama

Nakayama tried two kinds of Nescafe Komi-baisen series —  one that was low in sugar and the other, a blend. He said the low in sugar one is easy to drink and good for break time, while the blend is a great match with cream and coffee.

By the way, Monday was Respect-for-the-Aged Day, so the Idolling!!! members sent messages and recommended Nescafe Komi-baisen to their grandparents.

Then the grandmother of one of the group, Hitomi Miyake, attended as a surprise guest. Miyake’s grandmother showed her hula dancing skills.

Left:Hitomi Miyake, Middle:Miyake's grandmother, Right:Hideyuki Nakayama

From left: Hitomi Miyake, her grandmother and Hideyuki Nakayama

Miyake's grandmother performing Fula dance

Miyake's grandmother performs a hula dance.

 Idoling!!! will be taking part in the ad campaign for Nescafe Komi-baisen through Nov 30.

If you go to the campaign website, you can watch original videos of Idoling!!! members’ sweet messages for friends, older brothers, and so on. You can vote the for the best one once a day and be eligible to win an Idoling!!! original T-shirt with their autographs.

The member who gets the most votes will become the main MC in December for the radio program “Idoling!!!’s Friday 8” which will airs from October 7.

Vote for your favorite Idoling!!! member here.

Author of this article

GaijinPot

GaijinPot is an online community for foreigners living in Japan, providing information on everything you need to know about enjoying life here, from finding a job and accommodation to having fun.

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