Mind-controlled cat ears hitting shelves in Japan

April 19th, 2012By Category: Culture

The wait for communicating feelings via neural-controlled mechanical cat ears is finally near its end.

Japanese company neurowear, the world’s foremost leader in brain-controlled fashion accessories, announced it will release the consumer version of its brainwave-reading cat ear headband nekomimi later this month.

Neurowear introduced nekomimi with a teaser video released on YouTube last March that quickly perked the interest of media outlets worldwide and had the Internet masses purring with a collective: “take our money now.”

Nekomimi cat ears perk up when the wearer is concentrating and lie flat when the wearer relaxes, undoubtedly leading to a number of adorable situations with beautiful Japanese women similar to the one near the end of the video.

Neurowear describes the concept of Nekomimi on their website:

“People think that our bodies have limitations, but just imagine if we had organs that don’t exist, and could control that new body?

We created new human organs that use a brainwave sensor. Nekomimi is the new communication tool that augments the human bodies and abilities.

This cat’s ear shaped machine utilizes brainwaves and expresses your emotional state before you start talking. Just put on Necomimi and if you are concentrating, this cat’s ear shaped machine will rise. When you are relaxed, your new ears lie down.”

The first batch of Nekomimi will be available for purchase at the neurowear booth during “Nico Nico Choukaigi” (Nico Nico Super Conference), a convention that will be held Makuhari Messi in Chiba from April 28-29.

They will be sold at a special discount price of 7,900 yen during the event, and then at a retail price of 8,980 yen after.

Neurowear has yet to announce a specific date for an international release, but judging by a picture on their Facebook page of a box of “North American version” Nekomimi, we imagine it won’t be much longer.

 Source: RocketNews24

Author of this article


Headquartered in Tokyo, Japan, RocketNews24 is a Japanese and English language news blog. Since our humble launch in 2008 we’ve built a massive fan base by reporting the interesting, strange and random, much of it brought over from the English-speaking world.

We hope to show you that Japan and Asia are full of wonders, and, more than anything, we hope to make you smile!

Related articles that may interest you